Vice President Brand Marketing

Location:

Become one of the stars behind The SHOW and become part of the world’s most powerful entertainment brands. Our Company has one exciting mission: To entertain the human race.

PRIMARY PURPOSE: The Vice President Brand Brand Marketing is responsible for the development and oversight of corporate brand strategy and marketing activation for corporate brands. This position drives all marketing efforts and campaigns to ensure alignment with business objectives, brand standards, and the strategic plan for corporate brands. This individual provides an enterprise view of prioritized marketing strategies for corporate brands.

• Define, implement, and lead the corporate brand strategy initiatives while maintaining brand standards of each corporate brand and their respective internal departments.
• Develop brand strategy and marketing plans for corporate brand projects. • Lead, mentor, and coach corporate brand marketing team.
• Set prioritization of corporate brand strategy and marketing plans.
• Approve all final marketing-related plans and activities for corporate.
• Perform other job-related duties as requested.

• Bachelor’s degree or equivalent experience.
• Six (6) years of experience in the direction and management of employees.

• Bachelor’s degree in business, hospitality leadership or another related field.
• Demonstrated successful experience in advertising, marketing, social media, or digital agency or hospitality and/or gaming industry.
• Previous high-level marketing and/or operating experience in a resort casino environment with overall responsibility of profit and loss.
• Ability to work varied shifts, including weekends and holidays.
• Previous experience in a large-scale gaming environment.

CERTIFICATIONS, LICENSES, REGISTRATIONS:

• Proof of eligibility to work in the United States.

KNOWLEDGE, SKILLS, AND ABILITIES:

• Excellent customer service skills.
• Have interpersonal skills to deal effectively with all business contacts.
• Professional appearance and demeanor.
• Keen ability to develop and foster strong and long-lasting business industry relationships.
• Ability to multi-task and balance numerous priorities in a fast-paced, deadline-oriented environment.
• Ability to collaborate across organizational lines.
• Experience developing and implementing company-wide initiatives.
• Ability to establish credibility and rapport with operating leaders.
• Strong leadership abilities, sound judgment, superior problem solving, and decision-making skills to effectively manage the department.
• Proven track record of being focused, forward-thinking and creative.
• Excellent organizational, analytical and project management skills, with particular attention to quality and detail. • Excellent facilitation and presentation skills.
• Excellent facilitation and presentation skills.