Strategic Product Manager
- Full-Time
- Remote
- PSCU
- Posted 3 years ago – Accepting applications
This position is a strategic product line owner in the company and is responsible for the overall growth and profitability of assigned product lines (examples: credit, debit, fraud, digital). The position will craft the product vision, cultivate and execute strategies, build business plans, and deliver sales support to drive profitability and penetration results. The incumbent will develop the budget for each assigned product and any associated marketing campaigns. In addition, this position will collect and prioritize products, market drivers, customer requirements, and launch new solutions to help deliver winning payment solutions to the industry.
Role Responsibilities:
- Build, lead, and implement an annual strategic plan, marketing plan, and budget and coordinate all plans to ensure alignment with company objectives
- Responsibility for forecasting line revenue and profitability by collecting and analyzing internal capabilities and capacity, market demand, and external competitive information
- Lead and direct development of all product commercialization duties, including sales strategies focusing on solution differentiation, pricing comparisons, advertising methodology, marketing approach, competitive comparisons, and cost/benefit analysis for solution participants
- Partner with Marketing Services to build and prepare advertising and promotional materials for products and solutions for member credit unions and consumers
- Partner with member credit unions and advisory group credit unions for select market evaluation, research, surveys, focus groups, and pilot testing
- Be a specialist on market trends affecting solution offerings to improve market opportunities and minimize the negative effects of competitive activity
- Build and publish or present thought leadership regarding trends and usage of assigned product lines.
- Ensure effective communication of pertinent information to internal staff and external member-owners relating to new solution initiatives and existing solution improvements
- Lead and participate in meetings to support the executive committees throughout developmental stages to track and communicate progress; participate in various PSCU, Vendor, Partners, or other advisory groups or committees
- Maintain current knowledge of the latest industry trends and integrate them into product line where appropriate; consult credit unions on best practices relating to the product
- Report and routinely update solution performance information for reporting to Senior Management
- Represent and support PSCU personnel at sales meetings, vendor and partner meetings, trade shows, and association functions
- Direct the development of product documentation, procedures, training, and marketing materials
- Perform other duties as assigned
Role Requirements:Education:Bachelor’s Degree in Business Administration or equivalent combination of education and experience required.
Experience:
- Five (5) + years experience in specific job function’s industry (example, Credit, Debit, Fraud, Digital).
- Three (3) + years of product management experience required.
- Two (2) years of product marketing-related experience required.
- Three (3) + years of budgeting and forecasting experience required.
About PSCU:
An Inclusive Atmosphere Where Possibilities are Delivered“Our Momentum. Your Moment.” At PSCU, the nation’s premier payments credit union service organization (CUSO), you’ll find it’s your time to join our exceptional culture and shine. If you want to help shape an industry, challenge yourself and invest in your own future, you’ve come to the right place. PSCU is a highly accessible environment where you’re empowered to think on your feet, work from your heart and discover the very best version of your professional and personal self. We Help Credit Unions Deliver Possibilities.Since our founding as a cooperative in 1977, PSCU has carved out a name for itself as an empowering resource for credit unions and their members, enabling them to optimize operations and realize sustained success. How have we done that? It starts by investing heavily in leading-edge technological innovations. It continues by building a track record of quality service and having the courage to lead. Now, as we continue to grow and help our credit unions prepare for the future, we’re well positioned to build on our exhilarating momentum. Committed to service excellence and focused on innovation, PSCU’s payment processing, risk management, data and analytics, loyalty programs, digital banking, marketing, strategic consulting and mobile platforms help deliver possibilities and seamless member experiences. Comprehensive, 24/7/365 member support is provided by contact centers located throughout the United States. • Service Excellence – Delivering the BestWe provide credit unions and their members with state-of-the-heart service.• Security – Protecting Vital InterestsWe stop threats before they can cause damage. • Digital Solutions – Presenting the FutureWe make it possible for members to conveniently experience the best in credit union services. • Strategic Growth – Opening New OpportunitiesAs the perfect partner with all the right tools, we help credit unions achieve their goals and sustain success. You can learn more about PSCU products and solutions at www.pscu.com/products . Join a Forward-Facing Organization That’s on the MoveIf you have a strong interest in technology, there’s a lot to like about a career at PSCU. We’re outpacing others in our industry by pioneering new technologies and pairing them with individuals seeking unparalleled opportunities to deliver the promise of tomorrow. So whether you prefer to develop, deliver or implement groundbreaking solutions, talk to us today about how we can help you seize your moment.