Spares Marketing Programs And Communication Coordinator

Under the direction of the Spares Marketing and Administration Manager, this position will be the main point of contact for administration of the Falcon Advantage Program. Other primary responsibilities include: Administration of sales and marketing programs to generate revenue, communicate service offerings, and improve overall spares customer service communication. There is also a heavy emphasis on assisting with marketing campaigns utilizing digital nmarketing channels.

PRINCIPAL DUTIES/RESPONSIBILITIES (ESSENTIAL FUNCTIONS):

• Maintain the Spares Falcon Advantage Program administrative tasks: membership subscriptions, communication to customers and employees, database and SAP management.
• Administer sales and marketing plans with primary emphasis on expanding spare parts sales and improving customer service.
• Assist in creating advertising campaigns for marketing programs, parts promotions, and trade publications
• Select promotional items for customer giveaways and prepare display/giveaway material for tradeshows and seminars
• Send electronic e-mails for direct mailing to customers
• Collect market and competitive research and analyze for spare part promotion development
• Maintain Initial Spares Provisioning Lists
• Coordinate mailing lists within customer contact system – prepare reports as needed from
• database.
• Copyedit publications such as brochures, online documentation and any website related spares information
• Assist in the creation and analysis of spares related surveys sent to customers
• Must maintain a thorough knowledge of department/corporate sales and administrative policies and procedures.
• Other duties may be assigned by management in order to meet department or business
• objectives on an as needed basis