Senior Exchange Analyst, MoPub
- Full-Time
- San Francisco, CA
- Posted 3 years ago – Accepting applications
Who we are
MoPub is the world’s leading ad server for mobile application publishers, designed to drive more ad revenue through a single solution. We offer the first comprehensive monetization platform for mobile app publishers that combines real-time-bidding, ad serving, cross-promotional capabilities and ad network mediation into one, easy-to-use platform. We are proudly a part of the Twitter Flock since October 2013.
Job Description
The Role
MoPub is looking for demand analyst to lead engagement efforts with MoPub demand clients - agencies and advertisers. This role will be working closely with Demand teams to develop key performance metrics for customers, provide recommendations on spend and performance, create best practices for teams to impact the business and contribute to a culture by innovating those best practices. You will work with virtually every team at the company to develop data-driven insights and strategies for both DSPs and agencies to maximize their returns from the MoPub Marketplace through MoPub’s unique supply advantage as the mediation platform. In this role you should be comfortable combing through and writing formulas in SQL/ Excel/ Google Sheets as well as interfacing with top clients and internal business leads.
Qualifications
What you’ll do:
Help create our process of working with Agencies, Advertisers, and Brand DSPs
Guide other analysts on how to create similar impacts for our external clients
Use data and logic to impact client and business success by providing analysis, insights, reports, and actionable recommendations
Consult both with clients directly and with the account management teams who support them in order to educate, share insights, discuss solutions and explain results
Develop strategies and processes to identify efficiency for clients and/ or MoPub
Create data-driven hypotheses, test, evaluate and execute changes based on findings
Work with product management to integrate proven strategies into our products and with data engineering to expand access to data
Tell the MoPub story through numbers to help create a common understanding between MoPub and new clients; provide the story through numbers to Marketing in order to help create marketing collateral
Maintain and enforce high standards in data analysis
Who you are:
You are a self-starter with a passion for making an impact and driving innovative change in the industry
You are a natural leader of projects, initiatives and bring excitement with it
You are accountable for your role, your work, and your commitments
You are compassionate to the needs of your client, whether internal or external
You can differentiate between times of needing to be supportive vs a driver
You are humble and #caredeeply
You are an industry expert in the mobile ad ecosystem and have an understanding of brand/ agency dynamics as well as industry developments that impact them
Requirements:
BA / BS degree (MBA a plus, but not required)
Minimum of 6+ years of experience in Analytics/ BI/ Product role
Additional Information
We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
All your information will be kept confidential according to EEO guidelines.