Product Owner- Email & Events Automation

WHAT YOU'LL DO

The Email & Events Automation Product Owner is a leader on the Marketing & Client Team Tribe who has the overall responsibility of managing BCG’s Marketing Automation platform, Marketo, and partnering with other squads in the tribe to integrate Marketo into the tech stack. This role is responsible for contributing to a compelling vision and delivering solutions that fit the needs of our stakeholders within the Marketing function and BCG at large. As the Email & Events Automation Product Owner, you will…

• Manage product definition and delivery, driving sprint goals and scope through prioritized stories
• Implement Agile principles and methodologies, including owning the team backlogs, defining and prioritizing epics, features, user stories and other artifacts to support development goals in collaboration with product management team
• Help implement proof of concepts and pilots to validate value of innovation, including defining project scope, requirements and success metrics
• Represent the voice of the customer by working with the broader team and stakeholders to understand user personas, pain-points and journeys
• Build relationships and trust across team members and with all levels of the BCG organization to collaborate and strive towards the team’s goals and best outcomes
• Manage and facilitate meetings in a skilled manner that it is inclusive and collaborative in leadership style
• Proactively manage changes in project scope, identifying potential issues and devising contingency plans. React to change with flexibility, efficiency and good humor
• Provide and accept feedback to all project members on a regular basis regarding product, process improvements and other team issues
• Design, monitor and report on product KPIs

YOU'RE GOOD AT

You have the mindset to build solutions that meet the needs of BCG’s business goals. You thrive by collaborating with teams across the organization and driving a lean and agile development process, ensuring seamless delivery of the Marketing Automation platform vision. You are…

• Experienced in marketing automation, including business strategy, process definition and product development
• An organizational mastermind who excels in managing procedures and deadlines every step of the way

• An influencer who can build strong networks internally and externally, using your relationships to influence all levels of stakeholders without formal authority.
• A leader who can help build, train and lead a product team to continuously discover, design and deliver innovative products that meet business needs.
• A collaborator to ensure integrations and dependencies with other product owners are identified early and implemented successfully
• A natural multitasker that can think on your feet. You seek ingenious solutions to complex challenges and are always eager to grow your skills.
• A human-centered thinker who starts with people and thoughtfully considers the usefulness and usability of everything you create.
• A problem solver who uses your broad knowledge and experience to drive impact and think creatively to solve complex issues.
• A self-starter who can learn, understand and apply new technologies and work both independently and as part of a team

YOU BRING (EXPERIENCE & QUALIFICATIONS)

• 
  BS or higher, preferably in Marketing Technology or similar
• 10 years related work experience, preferably in marketing automation and product development
• Deep experience in marketing automation, including linking product development with business outcomes (ideally in professional services firms)
• Experience with Agile development methodologies, user centered design and lean project processes preferred
• Must have experience managing business requirements through all phases of the development lifecycle
• Must be able to facilitate meetings and workshops, keeping participants engaged, attaining outcomes and deliverables
• Technical skills
  • Experience with Marketing automation tools (Marketo, Hubspot, etc.)
  • Experience with Jira, Azure DevOps (ADO) or other management tools
  • Strong experience with MS Suite (Excel, Powerpoint)

YOU'LL WORK WITH
You will be a leader on the Marketing and Client Team Tribe, which primarily collaborates across Marketing, IT and the Client Team. Your days will be spent working with all levels of the BCG organization including Managing Directors and Partners, their client teams, assistants. You will also work closely with external vendors
ADDITIONAL INFORMATION
Candidates should be aware that BCG currently maintains a policy requiring all US & Canada based employees to be fully vaccinated against COVID-19. Newly hired employees must be fully vaccinated prior to their employment start date. BCG is an equal opportunity employer and will provide a reasonable accommodation to those unable to be vaccinated for medical or religious reasons where it is not an undue hardship to the company to do so as provided under applicable federal, state, provincial and local law.