Manager Of Strategic Partnerships

84.51° Overview:

84.51° is a retail data science, insights and media company. We help the Kroger company, consumer packaged goods companies, agencies, publishers and affiliated partners create more personalized and valuable experiences for shoppers across the path to purchase.

Powered by cutting edge science, we leverage 1st party retail data from nearly 1 of 2 US households and 2BN+ transactions to fuel a more customer-centric journey utilizing 84.51° Insights, 84.51° Loyalty Marketing and our retail media advertising solution, Kroger Precision Marketing.

Join us at 84.51°!

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Strategic Partnerships Manager (G3)

Cincinnati, OH; Chicago, IL; Deerfield, IL; New York, NY; Portland, OR; United States - Remote

ABOUT 84.51°:

At 84.51°, people are the key to everything. We are dedicated to always doing what's right and never compromising on our values. That's why we have created a culture where every opinion is respected, and contrary thinking is encouraged. Making life more rewarding for our community and our associates is an essential part of the process. Our team is known for their enthusiasm, camaraderie and sense of fun. We work hard and we play just as hard. That's why we engage in a range of official and unofficial activities to get together, serve the community, and have fun. We continually seek people who make us better. In order to continue to grow, we need more great people who want to join us in doing cool, industry-changing, brain-stimulating work.

ABOUT KROGER PRECISION MARKETING
Kroger Precision Marketing (KPM) powered by 84.51°, is a leading retail media advertising solution. KPM closes the loop between media exposure and store sales by using first-party purchase data to make brand advertising more addressable, actionable, and accountable. Launched four years ago, we have activated campaigns for over 1300 brands. Our vision is to become the preferred media company for advertisers by making media more addressable, actionable, and accountable, increasing the effectiveness of investment dollars. We are a growing team of passionate and talented analysts, data scientists, marketing consultants, and media strategists who are committed to transforming the media industry.

RESPONSIBILITIES:

As Manager of Strategic Partnerships, you will help to develop strategic partnerships and business development relationships to drive growth, in collaboration with business leaders and cross-functional teams throughout Kroger. This role reports to the Director of Strategic Partnerships and will support: initiating relationships with potential partners, assessing business opportunities, and driving the agreements, integrations, and executions necessary to maximize partnership value. Expanding the capabilities of Kroger Precision Marketing via partnerships while simultaneously driving revenue and profit will be key metrics in the role. Key activities include evaluating opportunities, negotiating favorable business terms, and onboarding new partners. The role will collaborate extensively with internal organizations including product strategy, data science, privacy, legal and finance. The ideal candidate will enjoy an entrepreneurial and rapidly shifting environment. We are looking for someone who will roll-up their sleeves and thrive on having a significant impact and building new capabilities through partnerships and innovation.

ROLE RESPONSIBILITIES:

• Contribute to all phases of partner development: Identify, evaluate, negotiate, and manage key strategic partnerships to drive growth - relationships that enhance our products and inventory channels, with a particular focus on Media
• Help determine which types of partners to pursue given strategic priorities, source potential partners through broad landscaping, lead the development of a joint business case and value proposition for new partner development
• Understand and communicate KPM's value proposition to potential partners
• Help lead negotiations and contracting to drive optimal relationship structure for partnerships in conjunction with business leaders, Product Strategy, Legal, Finance, and other internal stakeholders
• Provide an analytical approach to business development, leveraging data to drive decisions
• Own the financial modeling exercises to support each business case, establishing revenue targets for new business opportunities and securing resources for opportunities as needed
• Stay current on industry trends through research, affiliation with professional organizations, and attending conferences and seminars as needed

QUALIFICATIONS, SKILLS, AND EXPERIENCE:

Successful candidates will thrive in a fast-paced environment that is a little unorthodox at times and will have the following:

• Bachelor's degree required; MBA preferred
• 5+ years of experience with 3+ years in corporate development and strategy, mergers and acquisitions, investment banking or management consulting
• Experience in creating, identifying, evaluating, and building differentiated relationships with strategic partners
• Self-starter able to seek new partnerships or projects, and help lead a project from start to finish;
• Strong track record in working with complex partnership agreements and data-driven decision making, including investments and/or acquisitions, that delivered strategic and financial impact
• Proven analytical and numerical aptitude; proficient in analyzing data, including adeptness in financial modeling, for decision making
• Strong communication and presentation skills with the ability to story-tell based-upon complex issues and detailed analysis
• Demonstrated ability to think strategically about complex issues, leading to thoughtful recommendations and action plans
• Strong interpersonal skills and ability to build and manage a network of key internal and external relationships
• Experience in engaging with cross-functional teams and collaborating to achieve goals through others
• Strong ability to manage self, prioritize work, drive for results and excel in a fast-paced and fluid environment
• Excellent project management skills, including work prioritization, planning and task delegation
• Proficiency in Microsoft Excel and PowerPoint

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