Manager, Integrated Marketing (Merchandising)

Come work at a place where innovation and teamwork come together to support the most exciting missions in the world!

Our vision at Petco is Healthier Pets. Happier People. Better World. We’re making things better for pets, people and the planet through our Think Adoption First philosophy, the Petco Foundation and other important initiatives that focus on putting animals first, educating pet parents and reducing our carbon footprint. The journey starts with knowledgeable, passionately engaged associates who are proud to recommend Petco as a place to work, who believe in our Vision and who are committed to delivering a superior customer experience.

From our retail stores and our network of Distribution Centers to our Corporate offices, you'll work with others who share your values and commitment. We seek individuals who are passionate about animal welfare, have great people skills and are driven to grow and advance in their careers with us. Our ongoing growth is creating exceptional opportunities for professional development and personal enrichment throughout our organization

Position Purpose

Petco has embarked on a journey to transform our business and is looking for team members who will lead us into the future as the leading omnichannel pet health and wellness company.

Scope

We’re looking for a seasoned integrated marketer who has shown they can lead cross-functional marketing teams to develop and execute end-to-end marketing strategies that drive business results. As the Manager of Integrated Marketing for our Merchandising businesses, you would be responsible for driving awareness, consideration, engagement and purchase for our various merchandise categories – including consumables and supplies.

The Manager, Merchandising Integrated Marketing will be responsible for:

• Marketing Planning: Lead the marketing planning process for Merchandising categories, including crafting and owning the marketing strategies, integrated marketing plans, and budgets for key business categories.

• Strategic Positioning: Using customer data and insights, business performance, and competitive intelligence, lead a team to create differentiated positioning for our Merchandising categories, reinforced through messaging, and brought to life via world-class marketing execution.

• Integrated Execution: Lead the orchestration of enterprise-wide integrated marketing activations in partnership with cross functional business and marketing leaders. You’ll ultimately be accountable for the integrated briefs through to the tactical execution and results across all channels.

Work Environment:

The majority of job duties are performed while seated indoors with little or no exposure to hazards. Minor local travel by automobile to vendors or agencies may be required. Also periodic attendance at appropriate marketing conferences that help to keep you knowledgeable about the latest thinking and technology and to share best practices with other colleagues.

Education & Experience:

A bachelor’s degree and at least five years’ experience as a B2C marketing leader, ideally in an integrated marketing role. A minimum three years should have been marketing a membership offering

Strategy & Execution Combo: Proven ability to lead the integrated marketing process end-to-end, from writing a marketing plan to coordinating flawless execution.

Creative Acumen: Ability to objectively evaluate creative against a strategic brief and deliver feedback in a way that clearly and effectively sets direction and inspires the team.

Digital Transformation: Be a catalyst for transforming digital practices within the company by fostering innovation in digital marketing strategy and tactics, audience segmentation and targeting, journey mapping, and optimizing for mobile, social and new technologies.

Financial Management: Manage media and production budgets including planning and reconciling spend by month and quarter.

Petco Animal Supplies, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other protected classification.