Lead Marketing Specialist

We are looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness, to developing relationships with key state holders within the medical community in Pasadena, TX and surrounding SouthEast Houston, Tx areas. A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You should be well-versed in specialized marketing concepts, principles and tactics. The goal is to deliver effective marketing programs that will help drive patients volume, help establish our reputation and growth.

Responsibilities

• Make recommendations for marketing stratgeries
• Conduct market research to find answers about consumer requirements, habits and trends
• Brainstorm and develop ideas for creative marketing campaigns
• Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
• Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
• Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
• Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
• Undertake individual tasks of a marketing plan as assigned

Skills

• Proven experience as marketing specialist or similar role
• Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
• Demonstrable experience in marketing data analytics and tools
• Solid computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM) and applications (Web analytics, Google Adwords etc.)
• Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
• Well-organized and detail oriented
• Exceptional communication and writing skills
• Commercial awareness partnered with a creative mind
• Desired established relationships within the South East, Houston/ Pasadena medical community.
• BSc/BA in marketing, communications or equivalent

Job Types: Part-time, Contract

Pay: $20.00 - $25.00 per hour

Benefits:

• Flexible schedule

Schedule:

• Day shift
• Monday to Friday

Supplemental Pay:

• Commission pay

Education:

• Associate (Preferred)

Experience:

• Marketing: 3 years (Preferred)

Contract Renewal:

• Likely

Full Time Opportunity:

• Yes

Hours per week:

• 10-19

Typical start time:

• 8AM

Typical end time:

• 4PM

Company's website:

• www.houstontherapyspecialists.com

Work Remotely:

• Temporarily due to COVID-19

COVID-19 Precaution(s):

• Remote interview process
• Personal protective equipment provided or required
• Temperature screenings
• Social distancing guidelines in place
• Virtual meetings
• Sanitizing, disinfecting, or cleaning procedures in place