Head Of Digital Wealth Management

About US Consumer Digital

As the world's leading global bank, we have an unprecedented opportunity to truly drive change through forward-thinking product experiences and services that will touch millions of customers. The experiences we're changing go beyond just digital channels and traditional banking services; we'll touch all consumer touch points and needs. To accomplish this, the past two years focused heavily on moving faster, building for customers first, and developing a product organization that can compete with top tech companies/start-ups, creating an environment where product leaders can shine.

About the US Consumer Bank

The U.S. Consumer Bank organization delivers a wide array of banking, payments, lending and investment services to individual consumers and small businesses. Our products and services cover a wide range of client banking needs including credit cards, basic banking, mortgages and investment advisory services.

To deliver on our brand promise, we must operate as a truly client-centric organization, driving a high tech, high touch experience for the full Citi relationship, particularly in the U.S. To do so, we have aligned our structure with our strategy, to ensure we win in the U.S., our largest market, and drive greater client-centricity across product, segment and geography.

The Role

The financial landscape and growing customer preference to do business in the digital channels has been quickly evolving over the past five years and has made a significant impact on how we interact with customers, the products we create and the strategies we deploy. In order to compete with fast growing entrants that are non-traditional financial services institutions (e.g. Robinhood, Wealthfront, Stash, Acorns, etc.) we are focused on scaling our digital wealth capabilities.

As US Consumer Bank’s Head of Digital Wealth Management, you will report directly to the Chief Digital Officer and spearhead our strategy, define our vision and build out our product offering across self-directed investment products, automated investments (Robo), goals planning, saving goals, and financial advisor tools. You will deliver a simple, unified, and inspiring investment experience that acts as a new vector of customer growth while driving significant assets under management. Our Organization works closely across the organization with Wealth Management teams aligned to front office, service, marketing and technology teams to deliver unified experiences that span segments and geographies.

We're looking for visionary leader who has the experience of creating, communicating, and executing an exciting and unifying vision. Developing and leading a team of ambitious digital product managers and building strong and collaborative relationships with senior business leaders and key stakeholders to drive the vision forward is essential. An ideal candidate will be comfortable with not only leading and influencing but also diving into the technical weeds and rolling up his/her sleeves.

What You’ll Do

• Define the vision, mission, and focus for digital wealth products that address the key investment needs of our customers, this includes self-directed investment products, automated investments (robo), goal planning and saving goals, and financial advisor capabilities
• Set objectives, key risks, and metrics to measure the success of the products and experiences put into the market
• Create a strategy across all digital channels in order to hit aggressive business targets in the US
• Drive product usage from our Priority and Gold customer segments
• Partner closely with various lines of business to fully align on the overall strategy and prioritization in accordance with the evolving P&L priorities
• Manage, inspire, and grow the existing product organization and define best practices (e.g., roadmap prioritization, funnel tracking, and collaboration)
• Get your hands dirty in Sketch, Excel, JIRA, and in the details with design and engineering

  Additional Responsibilities:

• Set the product vision, translate the vision into detailed product roadmaps, and lead the cross functional delivery of the product, driving all product initiatives through the entire product lifecycle
• Drive market analysis and prioritize customer requirements; work with stakeholders, product owners, and the development teams to define the market opportunity and business plan in support of company goals
• Develop a customer experience that is easy and intuitive
• High level of interaction and synergy with technology, operations, design and analytics
• Manage a team of product managers and oversee the transition from strategy to implementation: from roadmap to releases and sprints, from epics to stories, validating the product along the way
• Cultivate an agile and results-driven culture in which innovation and excellence are expected
• Continuously focus on building and developing product talent that has the business acumen and technical capability to deliver world class products in a connected, mobile environment
• Tap into other areas of the business (marketing, design, etc.) when necessary and develop cross functional teams to help advance the product roadmap
• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets. This will be accomplished by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards.

• What You’ll Need (Qualifications)

• 15+ years of experience, including 10+ years' managerial experience directly managing high-performing product teams with demonstrable and measurable results
• Consistent record as department head, managing teams and large, strategic cross-functional or enterprise projects Previous program/project management, consulting, technology and/or management experience
• You’ve had many experiences defining product roadmaps, building collaboratively with design, engineering and product research, and shipping at scale
• Experience in the Digital product space driving building industry shaping products, driving customer adoption and balance growth (assets under management), and long-term retention. Experience in digital wealth management is preferred.
• Expertise building products that continuously increase investment balances with existing customers while attracting new customers at a low CPA
• Proven ability to influence decision-making at all levels within an organization and influence non-directs through data and a vision in a variety of contexts

  Sharp. You think on your feet, quickly come up with innovative solutions and are always one step ahead

• Deep technical knowledge, with the ability to break down the work involved in solving them, and the impact of those decisions on engineering
• Brings a mix of entrepreneurial, startup/growth, and corporate-level scaled innovation leadership experience
• Seasoned, passionate, and mission-driven digital product professional with a demonstrated ability to develop a vision, drive and manage the execution of that vision, and deliver top-tier results
• Demonstrated sound business judgment, analytical acumen, consumer-centric mindset and communication skills
• A record of fostering a clear vision, translating that vision to action, and delivering products and services that deliver measurable business outcomes
• Deep consumer product knowledge and passion around emerging technologies and how they will change consumer experience
• Preferred: product management experience with a leading tech company or an early/growth stage funded startup

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