Director, Marketing Initiatives & Planning
- Full-Time
- Dallas, TX
- Neiman Marcus
- Posted 3 years ago – Accepting applications
Neiman Marcus Group (NMG) has been the premier destination for luxury fashion and goods, superior service, and an elevated retail experience for more than a century. Today, 9,000 associates contribute to the success of NMG’s brands: Neiman Marcus, Bergdorf Goodman, Last Call, and Horchow. There are 38 full-line Neiman Marcus stores in cosmopolitan markets across the United States and a sophisticated digital platform that attracts shoppers worldwide. Bergdorf Goodman operates two stores in landmark locations on Fifth Avenue in New York City and BergdorfGoodman.com, catering to loyal luxury customers globally. NMG also owns five Last Call stores and Horchow.com, an e-commerce site that offers premium furniture and home decor.
As an organization, NMG is on a transformational journey to become the preeminent luxury customer platform. NMG continues to deliver the best integrated customer experience and has evolved the business to succeed in the ever-changing retail landscape. NMG is a relationship business. What differentiates the organization from other luxury retailers are its unique assets: a strong store footprint, the most knowledgeable associates, an engaging online experience, solid brand partnerships, innovative digital and in-store experiences, the most loyal luxury customer base, and a strong balance sheet.
Our customers will always be at the center of everything NMG does. The company continues to reinvest in new technologies that enhance the customer experience. NMG meets customers where they are. NMG’s goal is to offer customers a seamless experience across its stores, online, and remote digital selling.
NMG’s priority is to develop a highly engaged and high-performing team where everyone belongs. The business attracts and retains best-in-class talent through unique offerings provided to associates in addition to standard employer benefits. These include an innovative way of working, associate discounts on merchandise, tuition reimbursement, associate hardship fund, and paid time off to volunteer, to name a few.
As part of NMG’s Environmental, Social, Governance (ESG) work, the organization is focused on driving its core value of being “All Heart.” NMG is also assessing its current environmental and social impact while developing a three-year plan to lead the luxury industry in its commitment and transparency to environmental and social sustainability. NMG strives to become an employer of choice, driven by a culture of Belonging. A dedicated team focuses on this journey, directly impacting how NMG conducts business throughout the workforce, workplace, and marketplace dimensions.
NMG has incredibly passionate and committed corporate and store associates. NMG offers associates an environment where everyone feels welcomed, nurtured, and empowered. Our associates are the heart of NMG. As an organization, NMG leads with love – love for customers, love for associates, and love for brand partners.
Qualifications
Responsibilities & Duties
Marketing Intake & Prioritization
Organize and prioritize critical issues and information to make the Marketing team’s time and decision making more effective and efficient
Partner with the Customer and Merchandising organizations to gather, assess, and prioritize and scope marketing initiatives
Ensure the programs and activities support the priorities of marketing team, align to the marketing strategy and deliver the business goals of the Customer and Merchandising organizations (NM Brand goals).
Ensure communication and information flows to necessary stakeholders both inside and outside of the organization
Marketing Initiatives Roadmap
Support execution of marketing strategy and ensure integration and alignment to organizational strategy
Translate strategy into long-term plans with goals, outcomes and KPI metrics
Set up and drive completion of specific workstreams to support the execution of initiatives in partnership with MaC and other cross-functional leaders and partners across the organization. Own specific workstreams when necessary.
Expand Marketing team bandwidth and resources through project management, collaboration, cross-departmental communication and meeting preparation and follow up
Operational Support for the Chief Marketing Officer
Support CMO vision and strategic priorities and all facets of daily operations.
Maximize effectiveness, efficiency and visibility of the CMO; when appropriate, represent the views of the CMO to internal and external stakeholders
Facilitates and drives regular leadership meetings, team meetings, and other forums.
Preparation of documents and presentations as needed
Qualifications
Relevant Degree preferred. Business or related field.
7 or more years of experience required.
Demonstrated experience driving marketing strategic initiative(s), from strategy inception to results measurement.
Proven ability to partner with senior leadership to manage complex business initiatives and effectively meet the needs of businesses.
Highly organized team player, inclusive leader and decisive problem solver
Strong, effective, persuasive communication skills verbal and written.
Strong relationship-building skills and ability to help staff navigate cultural change
Detail-oriented, disciplined, and accountable
Experience working in dynamic, fast-paced, daily environment.
Proven people management, motivation, and engagement skills.
Excellent facilitation skills.
Solid knowledge of MS Office Products.
[Physical Needs, in pounds]
Associates must be willing to work a flexible schedule based on business need, which will include evenings, weekends, and holidays
Competencies
Passion for People
Actively breaks down silos and barriers to foster an environment of cross-organizational collaboration, inclusiveness, information-sharing, and problem-solving
Resolves conflicts as soon as they arise, finding common ground and settling disputes fairly and with minimal disruption
Structures messages in a clear logical manner using the most appropriate communication medium
Trains and develops quality talent by supporting team members in identifying career development goals and opportunities for growth and exposure
Establishes a positive environment of achievement, recognition, and celebration
Serves as a role model by establishing and adhering to high ethical standards
Exudes reliability and builds trust through collaboration and encouragement of diverse perspectives and ideas.
Speaks with truth and candor, modeling how to challenge the status quo appropriately
Creates a safe and trusting work environment that encourages open and honest dialogue
Prioritizes focus on and commitment to exceptional internal and external customer service through reinforcing communications and learning opportunities
Creates a gracious and welcoming environment for internal and external customers as well as other partners
Passion for Business
Fosters creative thinking and risk-taking amongst partners and acts upon the best shared
Adept at defining and reviewing performance metrics and KPI’s
Demonstrates a history of effective decision making and coaches others in making good decisions
Defines clear priorities and enables focus on most critical activities to improve performance
Models flexibility and decisiveness in changing direction as the business environment dictates to achieve strategic objectives
Fosters consistent reflection on past performance and continuously improve
Encourages and scales idea-sharing
Personally champions change initiatives, and assigns key change roles to direct reports, secures commitment to change, and coaches direct reports on their roles in the change
Passion for Personal Growth
Continuously builds skills and knowledge through training, coaching, and career experiences
Demonstrates a working knowledge and appreciation of the NMG business and the fashion industry
Conveys energy and enthusiasm for Neiman Marcus Group and personal work
Adapts personal approach in response to diverse situations and people
Responds to unexpected changes in work environment with creativity and resilience
Establishes and upholds high personal standards for individual work and environment
Maintains a customer-centric mentality versus a solely store-centric one
This job description is not designed to cover or contain a comprehensive listing of duties, responsibilities, or activities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Primary Location: United States of America-Texas-DALLAS-Dallas-1700 Pacific Work Locations: 1700 Pacific Neiman Marcus 1700 PACIFIC Dallas 75201 Job: Advertising/Marketing/Public Relations Organization: Corporate Schedule: Full-time Shift: Day Employee Status: Regular Job Type: Standard Job Level: Sr. Leader Travel: No Job Posting: Apr 12, 2021, 9:30:07 PM