Sr.Digital Marketing Analyst(Marketing Services)
Employment Type : Full-Time
RentPath is looking for a Sr. Digital Marketing Analyst to serve as a trusted advisor to our strategic RentPath Digital customers and drive business impact beyond their own accounts to improve overall team processes and performance.
Reporting to a Marketing Services Manager, this role will own several accounts by managing the client relationship and running their digital advertising campaigns. In this role, you will be responsible for all aspects of the day-to-day management of your accounts, including tracking, analyzing and executing paid search strategies, reporting results, and ensuring that all deliverables are executed on time.
Your role will be critical to developing a trusted advisor relationship with our clients by delivering a higher level of account management that is measured through customer satisfaction and portfolio growth.
A Day in the Life….- You operate as a Trusted Advisor and ensure strategic accounts continue to put trust in RentPath because of the trust and confidence they have in you.
- You drive exceptional campaign performance and account management with the goal to drive account growth with the addition of new properties
- You’re responsible for day to day management of high performing marketing campaigns to establish that informed marketing decisions for the SEM program are driven by leveraging analytics, identifying insights to inform marketing changes for RP, and identifying opportunities for performance optimization through the analysis of KPIs.
- You will be responsible for providing quality insights to clients to help grow their understanding of Digital marketing best practices.
- You will drive improvements in the team by mentoring junior analysts on marketing skills and improved client interactions. Provide insights and feedback into operational efficiencies for the improvement of the RentPath Digital Agency offering
What We Need From You….- Deep performance marketing knowledge: Working knowledge of Google AdWords and Facebook, strong understanding of key marketing ratios and metrics, and thousands of standard and dynamically generated ads.
- Strong account management and communication skills: experience managing strategic, high value clients and an ability to communicate with diverse technical and non-technical audiences
- Excellent analytical skills: Excellent analytical skills for making data-driven decisions, deriving and disseminating actionable insights resulting from such analysis. Keen attention to detail for the purposes of optimization and achieving marketing efficiencies
- Strong time-management and prioritization skills: ability to prioritize, manage competing priorities, set expectations, and deliver projects on agreed upon
- Strong interpersonal and relationship management skills: ability to form relationships and collaborate with different stakeholders, such as in engineering, finance, third party vendors, client side decision makers decision makers
A Few of our Perks and Benefits- Immediate 401k match
- Generous PTO and Paid Holidays
- Paid volunteering days
- Medical, dental, vision plans
- Paid maternity and parental leave
- Flexible spending accounts
- Employee discounts
- Covered parking or Marta stipend (for Atlanta HQ - based employees)
- On-site gym (for Atlanta HQ - based employees)
Still interested? Upload your resume and a Recruiter will check it out as soon as possible.
Why Choose RentPath?
We’re a place where you can make an important difference, from day one. You’ll have the opportunity to grow and build, both professionally and in the communities we serve. You’ll work with smart, diverse, and unpretentious people, as we help renters find and enjoy their ideal home. In fact, we consider ourselves a very well-funded start-up that also has more than 40 years in the industry and strong financial performance. The challenge of leading our digital transformation has attracted talent from leading companies like Google, Microsoft, and Expedia. Will you be next? Other details- Job Function Digital Marketing
- Pay Type Salary