Employment Type : Full-Time
Description We are the world’s learning company with more than 24,000 employees operating in 70 countries. We combine world-class educational content and assessment, powered by services and technology, to enable more effective teaching and personalized learning at scale. We believe that wherever learning flourishes so do people. Since 2001, our Online & Blended Learning division has re-imagined K-12 education with full-time virtual schools for students who want a personalized, more flexible approach to learning. Our flagship products and services include Connections Academy, US-based online public charter schools; Pearson Online Academy, a global online private school; and Pearson Connexus, our comprehensive online school program for school districts nationwide. Our company culture is built around our motto “Always Learning” and a set of core values that we live by being brave, imaginative, decent, accountable, curious, customer-centric, and collaborative. The following description is intended to describe the general nature of the job that may include other duties as assumed or assigned; it is not intended to be all-inclusive or limit the duties of the position. The Senior Market Research Analyst will lead market research efforts to better understand our target audiences, improve customer experience, and differentiate our schools in the marketplace. This person will design, execute and deliver strategic insights from qualitative and quantitative primary market research and competitive intelligence. The ideal candidate will have strong market research experience and possess excellent project management skills and success with delivering against KPIs Design and execute research projects, including defining business question(s), developing research approach, managing vendors, analyzing the data, and communicating results, interpretation, and recommendations to a variety of cross-functional stakeholders. Employ primary and secondary resources to develop actionable insights, including competitor announcements, review sites, financial reports, analyst reports, etc. to build and communicate a detailed understanding of key competitors’ strategies, offerings, go-to-market activities, and performance Qualifications Bachelor’s degree in business, marketing, social science, psychology, statistics or related discipline The anticipated starting salary range for Colorado-based individuals expressing interest in this position is $75K to $105K. This position is eligible to participate in an annual incentive program. Benefits available to eligible employees can be seen at: https://pearsonbenefitsus.com/ Primary Location: US-RE-Remote Work Locations: US-Remote Remote Job: Marketing Organization: North America Connections Employee Status: Regular Employee Job Type: Standard Shift: Day Job Job Posting: Jan 13, 2021 Job Unposting: Ongoing Schedule: Full-time Regular Req ID: 2011876 Pearson is an Equal Opportunity and Affirmative Action Employer and a member of E-Verify. All qualified applicants, including minorities, women, protected veterans, and individuals with disabilities are encouraged to apply.