Product Specialist Details

Product Specialist

BMW of Towson - Towson, MD

Employment Type : Full-Time

Overview: Position Overview
The Product Specialist has the opportunity to interact with hundreds of customers to help guide them in their vehicle purchase. This could be through an Internet-lead, a phone call or a customer who walks in to the store. The goal is to create an exceptional vehicle-buying experience to build customer loyalty to AutoNation.
Who Would I Interact With?
This position interacts daily with Customers, Sales Managers, other Sales Associates, Financial Services Managers, Service Managers and Service Advisors, just to name a few.
What are the day-to-day responsibilities?

• Welcoming customers and listening to their needs
• Using a consultative selling process to match the best vehicle to the Customer needs
• Creating a great vehicle delivery experience for the Customer
• Following up with Customers to ensure satisfaction
• Prospecting through referrals and other creative approaches
• Setting and achieving targeted sales goals
• Gaining superior product knowledge to effectively help Customers
• Transition Customers to the Service Department to support their ownership experience
• Providing an exceptional customer experience to drive loyalty

• Targeted unit sales and gross profit
• Targeted Customer Satisfaction Index

• High School diploma or equivalent
• Proven ability to provide an exceptional customer experience
• Ability to set and achieve targeted goals
• Prior sales experience preferred but not required
• Demonstrated communication and interpersonal skills
• Organization and follow-up skills
• Experience and desire to work with technology
• Valid in-state driver’s license and have and maintain an acceptable, safe driving record

• Sales Manager
• Financial Services Manager
• Service Advisor