Marketing Manager Details

Marketing Manager

Atom Power - Huntersville, NC

Employment Type : Full-Time

Our Core Values:

• Believe in the individual
• Market driven, customer focused
• Treat all stakeholders as partners
• Begin with the end in mind, move with urgency
• Challenge the conventional, verify with the physics
• Trust, transparency, integrity

As the Marketing Manager, you will combine customer insights with brand strategies to implement marketing activities and go-to-market plans that increase brand awareness and increase sales. You manage and ensure excellence in activation and execution of marketing programs and activities that deliver consistent brand messages that increase our market share. You develop long-term collaborative relationships with all partners. You set goals, track results, measure program Return on investment, and provide market-based insights and feedback to internal and external partners through KPI scorecard processes.

• Job Title: Marketing Manager
• Department: Other Operations
• Reports To: Marketing Director
• FLSA Status: Exempt
• Job Type: Full-Time
• Job Location: Based in Huntersville, NC

• Deliver brand experiences through creation and management of strategic marketing plans, social media, advertising, digital marketing, online content, and sales collateral
• Implement strategies for brand-interaction to encourage increased adoption and further our brand building strategy across all Company channels
• Manage marketing campaigns, including design of test/control segmentation, implementation of tests, tracking, results reporting, analysis, and recommendations
• Collaborate with our teams to create strategic messaging, assets, sell-in plans, go-to-market campaigns, and co-marketing programs that support company plans and sales goals
• Set annual and quarterly marketing goals and monitor performance of lead generation, funnel performance, engagement, and product launches
• Hold regular meetings with management to review pipeline, resolve challenges, present possible solutions, and provide ongoing training to ensure the team performs above the standard
• Manage the creative team in the development of graphics, images and messaging related to the product branding, data sheets, brochures, social media campaigns, advertising campaigns and trade shows
• Align sales and marketing goals to create accurate target personas, build prospect lists, and segment audiences
• Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral, and provide post-event reports and analysis
• Create and deliver B2B marketing campaign plans in collaboration with the commercialization team
• Promote the brand voice, design and execution in all internal and customer-facing channels
• Support the marketing needs of important product launches
• Develop creative and out-of-the-box approaches in applying our messages

• BA/BS in Marketing, Communications, Business or other related discipline
• Minimum of 5 years of agency, marketing, digital marketing or B2B experience required (we are in the EV and Energy industry)
• Knowledgeable of graphic design tools (we use Adobe Creative Suite)
• Experience in public speaking and presentation
• Proficiency in working across different groups; marketing, sales, and external business customers
• Experience influencing priorities and motivating partners for support
• Agile, responsive, and comfortable with a startup environment

• Medical, Dental, & Vision
• 401k
• Paid Time Off & 8 Paid Holidays (New Year's Day, Memorial Day, Independence Day, Labor Day, Thanksgiving Day, Day after Thanksgiving Day, Christmas Eve, Christmas Day)
• HealthAdvocate, OneMedical, & TalkSpace memberships at no cost
• Electric/Hybrid Vehicle Rebates
• Employee Assistance Program
• Educational Assistance
• Commuter Benefits (Mass Transit & Parking)
• Adoption Assistance
• Short Term & Long Term Disability
• Life and Accidental Death & Dismemberment Insurance

We are leading the way in maximizing today's available energy for a cleaner tomorrow. Founded in 2014, we design and manufacture EV Charging Infrastructure and Energy Management Solutions in North Carolina.

To perform this job, you will be expected to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

ATOM Power provides equal employment opportunities to all employees and applicants in all company facilities without regard to race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental and/or intellectual disability, age, military status, veteran status, marital status, registered domestic partner or civil union status, familial status, gender (including sex stereotyping and gender identity or expression), medical conditions, genetic information, or sexual orientation in accordance with applicable federal, state and local laws. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Brand Marketing Manager, Market Manager, Customer Marketing Manager, B2B Marketing Manager, Corporate Marketing Manager, Digital Marketing Manager