Marketing Coordinator Details

Marketing Coordinator

Jackson Lewis - West Harrison, NY

Employment Type : Full-Time

Focused on labor and employment law since 1958, Jackson Lewis P.C.’s 950+ attorneys located in major cities nationwide consistently identify and respond to new ways workplace law intersects business. We help employers develop proactive strategies, strong policies and business-oriented solutions to cultivate high-functioning workforces that are engaged, stable and diverse, and share our clients' goals to emphasize inclusivity and respect for the contribution of every employee.

The Firm is ranked in the First Tier nationally in the category of Labor and Employment Litigation, as well as in both Employment Law and Labor Law on behalf of Management, in the U.S. News - Best Lawyers® “Best Law Firms”.

The Marketing Coordinator is a team member with marketing experience who helps ensure alignment between the firm’s marketing objectives and the technologies that power them. This role is ideally suited for someone who is comfortable and skilled in marketing technology and campaign management. The Marketing Coordinator must understand how systems integrate data across platforms and how to use the digital channels to improve business performance. An energetic high performer, the Marketing Coordinator must work closely with cross-functional teams across marketing, business development, communications, IT, products/innovation, knowledge management, attorneys and assistants.

Duties and Responsibilities:

• Work with processes and software tools to capture, store, access, leverage and communicate information about the firm, its services, lawyers, capabilities and clients.
• Serve as power-user for all marketing technology tools in the JL stack, including but not limited to InterAction, Drupal, Vuture and CEROS.
• Support the Marketing Technology Manager to strategically and flawlessly execute digital marketing initiatives.
• CRM & List Management:

• Assist in CRM training via email, tip sheets, phone or screen share.
• Follow firm protocols to ensure compliance with data privacy laws and JL security requirements.
• Review and resolve new contact records, association, duplicates, Data Change Management (DCM) tickets and user requests to ensure high levels of data quality.
• Maintain key client data to facilitate targeting, searching and reporting on contacts based on key attorney relationships, industry, organization type, etc.
• Assist in administering accounts across the JL stack.

• Website & Digital Marketing:

• Use vendor dashboards, Google Analytics, CRM and SEO programs to create marketing analytics reports.
• Work with the JL stack to create, update and distribute marketing campaigns via the website, email and other communication channels as needed.
• Collaborate with the design team to maintain image and media assets in the email marketing and website systems.
• Work collaboratively and support the Marketing Technology Manager and other team members on content, design, integrations and new related tools.

Skills and Educational Requirements:

• 2-4 years of marketing technology experience in a professional services environment.
• Bachelor’s Degree (Marketing or Business degree preferred).
• Strong customer-service mind-set, responsiveness and can-do attitude.
• Exceptional attention to detail.
• Strong writing, communication, editorial and organizational skills.
• Ability to work well under pressure and complete assignments in an accurate and timely manner.
• Flexibility, willingness and ability to work with a wide variety of people and projects in a collective and collaborative manner.
• Experience with InterAction, Vuture, Drupal, CEROS, InDesign, Photoshop, PowerBI a plus.

Jackson Lewis understands that embracing our differences makes us a stronger, better firm. We appreciate the importance of having a workforce that reflects the various communities in which we work and we strive to create an inclusive environment where diverse employees want to work and where they can flourish professionally. In furtherance of our culture, all qualified applicants will receive consideration for employment without regard to race, national origin, gender, age, religion, disability, sexual orientation, veteran status, marital status or any other characteristics protected by law.

Job Type: Full-time

Pay: $50,494.00 - $69,211.00 per year

Schedule:

• Monday to Friday

Work Location: One location