Marketing Coordinator Details

Marketing Coordinator

Eastern Kentucky University - Richmond, KY

Employment Type : Full-Time

Marketing Coordinator
Position Number: S00860P
Position Type: Staff
Position Category: Fulltime Professionals
Search Type: External
Posted Salary Information: Grade 44 (Click here for EKU Salary Grades)
Driver Classification: Driver
City: Richmond
Division: Student Success
Department: Student Life & Auxiliary Services
Unit: University Housing
FLSA: Exempt
Contact Person: Fisher, Kevin G.
Schedule Type: Full Time (37.5 hrs per week or more)
Additional Schedule Details:
Funding Source: Auxiliary
Retirement: KTRS

Position Summary:
Marketing Coordinator will focus on comprehensive marketing and communication strategies through a variety of avenues aimed at brand recognition and increasing occupancy for the EKU residential community.

Minimum Education:
Bachelors degree in Marketing, Public Relations, English, or a related field.

Minimum Experience:
Three years experience in online and offline marketing, advertising, or related field is required.

Minimum Licensure and Certification:

Qualification Equivalencies:

Desired Qualifications:
Necessary Skills & Experience:
Work with various departments on strategic marketing plans to order promotional items through the appropriate resources.
Ability to maintain cross-campus partnerships to ensure accurate and consistent HRL information.
With the Leadership Team, develop revenue-generating marketing campaigns for HRL.
Experience in website Content Management Systems
Proficient in Adobe Creative Suite, specifically Photoshop & InDesign
Proficient in Microsoft Office Suite (Word, PowerPoint, Excel, etc.).
Experience in Social Media Management (Accounts on various mediums)
Public Speaking Skills
Event Planning Skills and Experience
Strong Communications Skills
Experience in front-line recruitment
Experience in comprehensive marketing campaign planning and execution
Ability to manage multiple ongoing projects
Strong content development (writing, video presence, etc.)

Preferred Skills & Experience:
Photography
Graphic Design (Adobe Illustrator)
Experience in Adobe Lightroom or other photo editing software
Video compilation and editing experience

Job Functions:
Develop, implement, and lead marketing campaigns to increase brand recognition, meet occupancy goals, and retain current students.
Plan, implement, and manage the Housing and Residence Life communication strategies, policies, and procedures to ensure clear, consistent communication to all audiences.
Participate in the planning, content creation, and presentation at a variety of events especially including Enrollment Management events, website management and social media posts.
Build effective relationships, report on activity/results, and complete all other duties assigned by the Director and Associate Director.


Posting Number: S00860P
Number of Vacancies: 1
Job Open Date: 08/01/2021
Application Review Date:
Job Close Date:
Open Until Filled: Yes

Special Instructions Summary:

AA/EEO Statement:
Eastern Kentucky University is an Equal Opportunity/Affirmative Action employer and educational institution and does not discriminate on the basis of age (40 and over), race, color, religion, sex, sexual orientation, gender identity, gender expression, pregnancy, ethnicity, disability, national origin, veteran status, or genetic information in the admission to, or participation in, any educational program or activity (e.g., athletics, academics and housing) which it conducts or any employment policy or practice.

Background Check Statement:
Offers of employment are contingent upon satisfactory background check.

Document Link:

To apply, visit https://jobs.eku.edu/postings/17498

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