Director, Influencers and Brand Partnerships Details

Director, Influencers and Brand Partnerships

CJ Affiliate - Chicago, IL

Employment Type : Full-Time

Company Description

With over 20 years of experience, CJ Affiliate is the most trusted and established name in affiliate marketing. As a performance-based marketing channel, we help advertisers acquire new customers and increase sales to current customers, while facilitating compensation to publishers for every action they drive. We reach billions of consumers by creating fair, transparent, and successful partnerships between advertisers and publishers.

We take just as much pride in our innovative technology and comprehensive data as we do in the expertise and dedication of our people. Our collaborative teams are equipped with advanced tools, training, and career development opportunities in order to provide our clients with cutting edge solutions, strategies, and support that drive meaningful results.

Under Publicis Groupe’s solution hub Publicis Media, CJ Affiliate has the resources and commitment to offer a truly customer-centric approach to affiliate marketing across our 14 offices worldwide. Above all else, our greatest asset has always been our people, and we are honored that that some of the best and brightest in the industry choose to call us home. We hope you will, too.

The Director, Influencers and Brand Partnerships will shape CJ’s strategy in the Influencer Marketing space. The Director will guide CJ’s approach to creating the right solutions, be involved in pitching new advertisers and advocating for the channel across the industry.

With a focus on expanding our reach and revenue growth, this role must be knowledgeable in all aspects of the Influencer Marketing industry. Will lead and manage the development of long-term strategy plans for CJ’s overall approach to influencers. Additionally, the Director will build relationships internally with the brand management organization as well as new sales.

The Director will be responsible for the success of the Influencer Marketing Team regarding their collective clients, mutual goals, and development.

Responsibilities include:

• Advise brands and internal teams on how to best optimize and grow their influencer programs by utilizing data insights and industry trends.
• Guide teams on the development of Influencer campaigns contracted by CJ’s advertisers.
• Be the Subject Matter Expert internally to educate advertisers and publishers on the vertical and business benefits to partnering with CJ with an eye on the competitive landscape to help keep CJ ahead of the pack from a product and relationship perspective.
• Elevate CJ’s positioning within the influencer space through thought leadership. Use industry events, conferences, podcasts and client events to advocate/educate on CJ’s capabilities through speaking engagements or one/one meetings.
• Create publisher advocacy for both CJ & the affiliate channel by establishing third party partnerships, identifying investment opportunities with CJ advertisers, and providing strategy plans to build their business.
• Identify, escalate, and guide solutions needed to advance the entire vertical. Collaborate with CJ’s Product Team to bring those solutions to completion whether through partnerships or internal product development.
• Proactively seek out and participate in stakeholder groups. Collaborate with supporting departments, and stakeholders to drive growth with publisher adoption and innovation at a global scale.
• Coordinate with your team on the best approach to educate publishers on CJ's interface, tools, and data assets in accordance with general business and affiliate marketing best practices to better position clients for success.
• Lead, manage, train, educate and mentor Influencer Managers on best practices, team goals, publisher client needs and CJ innovations and how it will benefit their own portfolio of clients.

Experience

• 7+ years of Digital Marketing experience (preferably Affiliate Marketing)
• 2-5 years in an Influencer Marketing related role
• 3-5 years' experience managing 1 or more direct reports
• Strong verbal and written communication abilities
• Effective decision-making skills
• Excellent organizational and communications skills with a strong attention to detail
• Ability to work across departments and divisions by building consensus and delivering upon stated objectives

Experience

• 7+ years of Digital Marketing experience (preferably Affiliate Marketing)
• 2-5 years in an Influencer Marketing related role
• 3-5 years' experience managing 1 or more direct reports
• Strong verbal and written communication abilities
• Effective decision-making skills
• Excellent organizational and communications skills with a strong attention to detail
• Ability to work across departments and divisions by building consensus and delivering upon stated objectives

Why CJ Affiliate?

CJ Affiliate is the leader in Affiliate Marketing. We take pride in our innovative technology, comprehensive data solutions and our people. We equip our teams with advanced tools, training and career development opportunities all to provide cutting edge solutions, strategies and support to deliver high quality results for our clients. We work in an energetic, results-oriented, collaborative, team environment that recognizes exceptional performance. As we evolve and grow as a business, so do you.

We're a community of creative and passionate problem solvers who go the distance to tackle the tough questions, think outside the box, and drive intelligent growth, for our clients—and ourselves. We foster and embody an inclusive and collaborative culture where diverse perspectives are sought, relationships are valued, and people feel accepted with a sense of belonging in expressing themselves authentically. We pride ourselves in having a workplace environment that values both work and play. Business Resource Groups, Fun team outings, office events, and flexible time off mean a work life balance with colleagues that turn into lifelong friends.

Conditions of Employment

All job offers are contingent upon successful completion of certain background checks which unless prohibited by applicable law may include criminal history checks, employment verification, education verification, drug screens, credit checks, DMV checks (for driving positions only) and fingerprinting.

Great People, Deserve Great Benefits

We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

All your information will be kept confidential according to EEO guidelines.