Data Solutions Analyst Details

Data Solutions Analyst

Rock Central - Detroit, MI

Employment Type : Full-Time

Preferred Qualifications

• Must have experience with Adobe Analytics Workspace
• 2 years of experience working with data sets
• 2 years of experience using Microsoft Excel for data analysis
• SQL or other querying languages to create data sets
• Strong background in mathematics, applied statistics or a related field
• 3 years in Conversion Rate Optimization/AB testing
• Experience partnering and building strong relationships with internal teams to test, build, launch and improve marketing sites and overall web experience
• Experience investigating and troubleshooting Adobe Target and A4T anomalies under launched Adobe Target activities
• Ability to recommend data collection and analysis strategies for a wide array of projects

Job Summary

The Data Solutions Analyst is part of the Digital Data organization and is responsible for supporting Adobe Analytics and our Conversion Rate Optimization program. The successful candidate will gather, analyze, and report data to support clients, team members and business leaders in decision-making.

Responsibilities

• Ability to recognize and use KPIs to prioritize work in a constantly changing environment
• Leverage data from multiple sources, including web, application, email, and down-funnel, to perform advanced analysis and derive actionable insights about the overall applicant experience
• Drive cross-channel, full-funnel conversion strategy and optimization for the client's program portfolio through structured experimentation, encompassing hypothesis development, experiment design, implementation oversight, and test conclusion.

Who We Are

Detroit-based Rocket Companies® is a family of businesses providing simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, Rocket Mortgage®, which was founded in 1985. Today, we're a publicly traded company involved in several different industries, including mortgages, fintech, real estate, automotive and more. We're insistently different in how we look at the world and committed to an inclusive workplace where every voice is heard. We're passionate about the work we do, and it shows. We've been ranked #5 on Fortune's list of the 100 Best Companies to Work For in 2021, as well as ranking #1 for Fortune's Best Large Workplaces in Financial Services and Insurance List in 2021.

Disclaimer

This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.

We are proud equal opportunity employers and committed to providing an inclusive environment based on mutual respect for all candidates and team members. Employment decisions, including hiring decisions, are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. We also provide reasonable accommodations to qualified individuals with disabilities in accordance with state and federal law.