Content Marketing Coordinator
Redfin - Seattle, WA
Employment Type : Full-Time
Redfin is redefining real estate in the consumer’s favor by combining our own technology and agents to create a service that’s better, faster, and costs less. As a Redfinnian, you’ll make a difference in one of life’s most important events—buying or selling a home. Our hiring standards are high, yet our culture is humble. No matter what role you have, you’ll be both challenged and inspired every day. We’ve got all the perks, but if what you value most is doing great work in a creative, collaborative, and disciplined environment, join us! As a Content Marketing Coordinator on the SEO team, you’ll use your storytelling and analytical skills to drive awareness of the Redfin mission, our unique technology, and everything else that sets Redfin apart. You’ll expand our reach in Google and other search engines by building new citations to Redfin.com and creating content that drives organic traffic. The Role- Own the content creation process from ideation to production to promotion with linkable blog content that helps to increase search engine rankings
- Research and build a list of high-quality websites and bloggers willing to publish Redfin's content and data
- Pitch Redfin's content and data using persuasive outreach through email and other promotion tactics
- Consistently track and maintain an organized database of contacts and email templates with high attention to detail
- Explore new content opportunities to build online relationships with government, academic, and organization websites
- Report to the Content Marketing Manager and team with successes, progress, and opportunities for improvement
Desired Skills & Experience- Basic knowledge and understanding of SEO and Content Marketing preferred
- Persuasive email composition and outreach skills preferred. Prior experience with outreach software such as Buzzstream or Ninja Outreach, a huge plus
- Experience thinking outside the box to create website content (blog articles, customer resources, infographics, etc.) that is republished or mentioned on other websites
- Results-driven mindset with the tenacity to hustle until you reach your goals
- Strong analytical skills that allow you to advocate for data-driven action through testing of content types, email templates, and promotional tactics
- Outstanding communication and interpersonal skills that allow you to build bridges with internal teams, external partners, and vendors
What We Offer- Competitive compensation packages with a salary, bonuses, and restricted stock grants
- Generous benefits, including three weeks of paid vacation, medical, dental, and vision insurance, and fully paid family leave
- A high-growth company, providing opportunities for continued professional development and growth
To make sure we hire the most qualified people, we’ve designed a multi-step selection process that may include interviews, a homework assignment, and a reference check. We’re excited to get to know you and hope you’re ready to give this opportunity everything you’ve got! Redfin is an equal opportunity employer committed to hiring a diverse workforce.To ensure the health and safety of our workforce, customers and third parties, Redfin conducts background screening after making conditional offers for employment. All screening is conducted consistent with Equal Employment Opportunity Commission guidance and state and local Fair Chance Act guidance, and Redfin encourages applications from, and fully considers, qualified applicants with criminal record histories.