Business Development Manager Details

Business Development Manager

Ascential - New York, NY

Employment Type : Full-Time

We're looking for a Business Development Manager to join our team in New York as part of our Sales function. Your Role: As a Business Development Manager you will be responsible for generating revenue from an assigned territory, primarily selling the WARC Marketing Effectiveness Platform into advertising agencies in North America. Key Responsibilities

• Meet and exceed monthly and annual revenue targets
• Build a robust pipeline based on a targeted pursuit strategy with contact mapping and a clear plan and engagement strategy for each target
• Maintain and update a sales pipeline and monthly/annual revenue forecasts
• Establish and conduct the necessary industry, institution and client research
• Implement a structured and consultative approach to prospecting, and qualify potential clients
• Present the WARC product and services with a high degree of professionalism to prospective clients
• Ensure a high degree of attention to detail in all aspects of sales administration
• Proactively identify opportunities to exploit developments or changes in the marketplace
• Work with sales management to develop and write strategic sales plans, and execute stated goals and objectives
• You are an advocate and ally for diversity, equity and inclusion
• You are a connector, working hard to ensure people and projects are not inadvertently siloed or silenced

Your Experience

• Strong track record of achieving sales targets
• Ability to identify, strategize and build new business opportunities
• Persuasiveness, executive presence and outstanding communication and presentation skills, verbal and written
• Solid organizational skills and ability to work independently
• Genuine interest in and enthusiasm for WARC’s content areas (marketing and advertising best practices)
• Be a committed and effective team player

Who are we?
WARC is the global authority on marketing effectiveness. We provide rigorous and unbiased evidence, expertise and guidance to help marketers navigate any challenges effectively. WARC operates out of London, Los Angeles, New York, São Paulo, Singapore and Shanghai to service a community of over 75,000 marketers in more than 1,200 companies in 100+ markets. WARC is an Ascential company. Ascential delivers specialist information, analytics and ecommerce optimisation platforms to the world's leading consumer brands and their ecosystems. We help our customers to make smart decisions that improve performance now, and in the future. With more than 2,500 employees across five continents, we combine local expertise with a global footprint for clients in over 120 countries. Ascential is listed on the London Stock Exchange.
Why choose us? At Ascential, diversity, equity and inclusion is core to us. We’re a company built around our people - and we’re committed to supporting each and every one of them to be the best they can be. We love having a diverse team of people who bring new ideas and different strengths and perspectives to Ascential. Our employee-led networks, Ascential Pride, Black in Business and EmPower: An Ascential Women's Initiative, help us to create a place where communities and allies can connect and share experiences. In addition, our Early Talent programmes help grow and foster diverse new talent for our sectors. We are committed to supporting the environment and sustainability, including ensuring our pension plan defaults to sustainable options and striving to be net zero by 2030. Recognising great performance is a key part of our culture. Our Awards schemes recognise and reward the brilliant achievements of our people.
We have a truly flexible working environment with a wide range of flexible, hybrid and agile-working arrangements. Conversations about flexible working have always been - and will continue to be - actively encouraged here. Our benefits and wellbeing package offers flexible benefits you can tailor to your own personal needs, including:

• 25 days of holiday per year - with an option to buy/ sell upto 5 days
• Pension, Life Assurance and Income Protection
• Flexible benefits platform with options including Private Medical, Dental Insurance, Critical Illness and the Ascential Shares Scheme
• Employee assistance programme, season ticket loans and cycle to work scheme
• Volunteering opportunities and charitable giving options
• Great learning and development opportunities.

We want to ensure everyone has the opportunity to perform their best when interviewing, so if you require any reasonable adjustments that would make you more comfortable during the process, please let us know so that we can do our best to support you. If we inspire you, why not join and inspire us? Find out more on what our People say