Associate Director, Paid Social Details

Associate Director, Paid Social

Tombras - Atlanta, GA

Employment Type : Full-Time

Tombras, a 400+ person, full-service, national advertising agency with a digital mindset, is seeking an Associate Director, Paid Social to join our Knoxville or Atlanta office or work remotely.

You’ll be joining one of the top independent agencies in North America. We blur the lines between a creative agency, a digital agency and a management consultancy. Our digital offering is married to the discipline and rigor of our Effie-winning strategists and Cannes Lion-winning creative directors. We are united by our philosophy: Connecting Data & Creativity for Business Results®. You’ll also be a part of a highly creative agency that has been recognized by Advertising Age, Adweek, Communication Arts, Fast Company, Forbes and Fortune. Tombras was recently named one of Ad Age A-List Agencies to Watch.

Why Join Tombras’ Paid Social team?

If you’re the type who thrives in a fast-paced, ever-changing digital environment with creative problem-solving abilities then this position is for you.

We’re a nationally recognized team of elite paid social marketers. This year our team won for the following US Social Media Awards 2020:

• 2020 Social Media Agency of the Year
• Best In-Agency Team
• Best Use of Paid Social
• Best Low Budget Campaign
• Best Use Twitter

What you'll be doing:

• Oversee Departmental Process
• Manage Platform Relationships
• Maintain Department Documents, Templates and POVs
• Manage team and Paid Social operations
• Training, managing, supervising paid social media planner/buyers.
• Advanced paid social execution
• Tagging and tracking
• Advanced data analytics
• Channel planning
• Billing
• Reporting
• Campaign Build-outs
• Budget pacing and bid optimizations
• Benchmarking, projecting, reach and frequency analysis
• Comprehensive media and ad plan creation
• Pixel and tag implementation
• Comprehensive analysis of performance beyond in-platform metrics

What you bring:

• 5 + years of experience in paid – social media buying and planning at a media agency.
• 1+ years experience mentoring and managing a team
• Experience in planning and buying multi-million dollar paid social campaigns
• Extremely knowledgeable in all social platforms and has planned and placed many paid social media buys in excess of $3 million.
• In-depth knowledge and experience navigating Facebook Insights, Power Editor, Ads Manager and conversion tools, Twitter ad dashboard, analytics and conversion tools, Pinterest analytics and third-party optimization tools
• Proficient within digital media research and performance applications, including Comscore, Nielsen, Simmons, etc.
• Bachelor’s degree in advertising, communications, journalism or social media preferred
• Certified within GA, Facebook, Salesforce, Pinterest, Twitter, IAB

Why you’ll want to work at Tombras:

• Modern offices & amenities in desirable locations (Downtown Knoxville/Buckhead in ATL)
• Dog-friendly office (Knoxville)
• Casual dress & environment
• Free Parking
• 11 Paid Holidays
• Paid Volunteer Days
• Generous parental leave for primary and non-primary caregivers.
• Medical (PPO or High Deductible option) for employee + dependents
• Employer-paid Dental & Vision
• Employee Assistance Program for employees + dependents
• Includes 3 free counseling sessions per life event
• HSA Employer Contributions
• Dependent Care FSA Option
• Employer-paid life and disability insurance
• 401(k) Participation + discretionary employer contribution
• Highly collaborative and high-energy work environment
• Model of ongoing feedback for continuous career growth and development
• A company culture of promotions from within and an atmosphere allowing for varied and rapid career development.

This position will be based remotely to start and can be based in Knoxville, TN or our Atlanta office. If you haven’t heard, Knoxville is one of the coolest cities (just ask HuffPost, Buzzfeed and Forbes). Seriously — if you’re lucky, we might help you relocate here.

Tombras is proud to be an equal opportunity employer dedicated to pursuing and hiring a diverse workforce. All qualified applicants will receive consideration for employment without regard to their culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, veteran’s status, color, religion, disability, sexual orientation, appearance, opinions or beliefs and more.

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice. Job may require traveling overnight, driving long distances as required and sitting for extended periods of time with occasional walking and standing and occasionally lifting or carrying articles weighing less than 10 pounds.

Remote employees must be based in the United States.