Associate Digital Marketing Manager
Aisle3 - New York, NY
Employment Type : Full-Time
Job Brief:
Aisle3 is one of the leading Amazon Advertising agencies We spend our days working with clients to help them scale their presence and sales on Amazon and are looking for a full-time Digital Marketing Associate to join our growing team.
You will be working on client work within the following Amazon platforms.
- Amazon Seller Central
- Amazon Vendor Central
- Amazon Advertising Console (Previously AMS)
- Amazon DSP
Responsibilities:
- Creation, optimization, and execution of digital content on Amazon, including, but not limited to A+ Content, product descriptions, listing images, and keywords.
- Development and execution of promotional calendar and pricing strategies for Amazon, including invoice pricing, promotional pricing, and submissions for Best Deals, Lightning Deals, and Deals of the Day.
- Creation of advertising campaigns and optimizations (ie. keyword research, listing SEO competitor research and analysis).
- Development of strategic plans of action and follow through with clients.
- Preparation of weekly and quarterly client reports and presentations of those reports to clients.
- Communicating with clients for approvals, insights, and strategy.
- Setup of client meetings and leading the conversation with clients on a bi-weekly basis.
- Development of project timelines and ensuring that those timelines are being met.
- Analyzation of large data sets and development of custom models/algorithms to uncover trends, patterns, and insights into customer business data.
- Evaluate and improve on current practices, automate common processes, and taking the initiative to improve current business.
- Collaborate and work cross-functionally with internal teams to ensure all initiatives are being completed to spec.
Skills Required:
- Bachelor's Degree
- Expert in Excel
- Strong leadership, critical thinking, and problem-solving skills.
- Strong verbal and written communication skills.
- A multi-tasker who proactively seeks out opportunities to support the team with a can-do and follow-through attitude.
- Strong analytical skills with the ability to collect, organize, analyze, and disseminate large amounts of information with attention to detail and accuracy.
- Experience or immense interest in digital marketing, eCommerce, CPG, content marketing, and data analytics.
- Basic understanding of gross margins, adjusted gross margins, RoAS, CTR, RO etc.
- Experience working directly with Amazon or in Vendor or Seller Central a strong PLUS.